#SaveOurRestaurants PSA/Social Campaign | Ben’s Chili Bowl (Washington, D.C.) | The HISTORY Channel

#SaveOur­Restau­rants PSA/Social Cam­paign | Ben’s Chili Bowl (Wash­ing­ton, D.C.) | The HISTORY Channel



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The HISTORY® Chan­nel is part­ner­ing with the James Beard Foun­da­tion to #SaveOur­Restau­rants, a phil­an­thropic ini­tia­tive aimed at pro­vid­ing resources and aid to help pre­serve his­toric, land­mark restau­rants in Amer­i­ca who are affect­ed by the COVID-19 pan­dem­ic. The com­bined effort is as an exten­sion of the network’s ongo­ing and award-win­ning pub­lic out­reach cam­paign “Save Our His­to­ry,” ded­i­cat­ed to pre­serv­ing his­toric sites, and the James Beard Foundation’s “Open For Good” ini­tia­tive, help­ing inde­pen­dent restau­rants sur­vive the COVID-19 cri­sis, rebuild bet­ter and thrive for the long term. The first recip­i­ent is Ben’s Chili Bowl locat­ed in Wash­ing­ton, D.C., an estab­lish­ment that has played a role in numer­ous key moments in America’s his­to­ry. Addi­tion­al restau­rants will be select­ed for the #SaveOur­Restau­rants initiative.

Icon­ic foods and restau­rants are part of the fab­ric of our coun­try. Local restau­rants are where we gath­er, cel­e­brate and build our his­to­ry togeth­er. The HISTORY Chan­nel is encour­ag­ing view­ers to share a pho­to, video or nos­tal­gic mem­o­ry of their favorite local eatery across Amer­i­ca by using #SaveOur­Restau­rants and tag­ging @HISTORY on Insta­gram. For every pho­to, video or sto­ry sub­mit­ted, The HISTORY Chan­nel will donate $1‑up to $20,000- to the James Beard Foundation’s “Open for Good” ini­tia­tive to help sup­port inde­pen­dent restau­rants affect­ed by the pan­dem­ic. The net­work will dri­ve aware­ness of the #SaveOur­Restau­rants ini­tia­tive with a PSA and pro­mo­tion across its lin­ear, social media and dig­i­tal platforms.

Ben’s Chili Bowl, home of world-famous chili and mouth-water­ing half-smokes in Wash­ing­ton, D.C., will be a recip­i­ent of the “Save Our His­to­ry” ini­tia­tive. Funds and resources pro­vid­ed will help pre­serve the lega­cy of Ben’s Chili Bowl for future gen­er­a­tions, with sup­port to help restore the icon­ic inte­ri­or and cher­ished his­toric pho­tos with­in the restau­rant. From feed­ing those who marched on Wash­ing­ton in 1963 in the strug­gle for civ­il rights to host­ing Amer­i­can pres­i­dents, Ben’s Chili Bowl has served as an inte­gral part of Wash­ing­ton, D.C. his­to­ry since its found­ing in 1958. Over time, Ben’s own­ers have launched a char­i­ta­ble foun­da­tion and expand­ed their oper­a­tions from one loca­tion to six and e‑commerce. Ben’s Chili Bowl has weath­ered past reces­sions, but with COVID-19, the restau­rant is fac­ing its tough­est chal­lenge yet.

On The HISTORY Channel’s “Food That Built Amer­i­ca” tele­vi­sion series, view­ers see how food plays a role in the Amer­i­can sto­ry. The series tells the fas­ci­nat­ing his­to­ry behind the titans who fought their way to the top of the food chain and bites into the rival­ries between some of food’s biggest and most beloved brands such as Piz­za Hut, Oreo, Kraft, McDon­alds, Chee­tos and more. The fif­teen-episode HISTORY Chan­nel series includes expert com­men­tary from celebri­ty chefs, food writ­ers, and entre­pre­neurs such as Adam Rich­man, Mar­cus Samuels­son and Rza. Sea­son two of “The Food That Built Amer­i­ca” will pre­miere on The HISTORY Chan­nel with a spe­cial sneak pre­view on Tues­day, Feb­ru­ary 9 at 10PM ET/PT before mov­ing to its reg­u­lar times­lot on Sun­days at 9PM ET/PT. #James­Beard
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