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New Delhi: Domestic smartphone brand Lava on Thursday launched a new affordable smartphone called “Blaze” that comes with a glass-back design. Priced at Rs 8,699, the smartphone, which also features a triple rear camera, will be available on July 14 through online and offline channels. “With Blaze, we’re trying to live up to those expectations. It comes with the latest glass back design, Android 12 and a 13MP triple camera making it an all-rounder. This smartphone is the best in its segment and dedicated to every Indian smartphone user who dreams of seeing their country as the next tech superpower,” said Tejinder Singh, Product Head, Lava International Limited, in a statement.
The smartphone offers a 6.5-inch HD display and has a 13 MP triple rear camera with an 8 MP front camera. It is powered by the MediaTek Helio A22 chipset and is paired with 3GB of RAM and 64GB of internal storage. It packs a 5000mAh battery along with a 10W Type-C fast charger.
“We envision a smart and connected future fueled by the democratization of technology, and Lava Blaze, powered by MediaTek, reaffirms our focus on delivering great value to the consumer. The new Lava smartphone will help bridge the digital divide while promoting the government’s Make a Vision in India,” said Anku Jain, Managing Director, MediaTek India.
“We congratulate Lava on the new release and look forward to a long and fruitful cooperation in the years to come.”