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Reading: Getty Images CEO Craig Peters has a plan to defend photography from AI
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Irizflick Media > Blog > Technology > Getty Images CEO Craig Peters has a plan to defend photography from AI
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Getty Images CEO Craig Peters has a plan to defend photography from AI

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Last updated: 10/05/2023 7:30 pm
irizflick Published 10/05/2023 43 Views
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Getty Images CEO Craig Peters has a plan to defend photography from AI
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Get­ty Images CEO Craig Peters has a plan to defend pho­tog­ra­phy from AI



craig peters,getty images,craig peters interview,ai,code,code 2023,code con­fer­nce 2023,decoder,craig peters decoder,nilay patel,kara swisher,vox,code 2023 interviews,the verge,tech,ai images,ai pho­to generator,ai photography,technology



How much of an exis­ten­tial threat to Get­ty Images’ entire busi­ness mod­el is gen­er­a­tive AI? Verge edi­tor-in-chief Nilay Patel sat down with Get­ty Images CEO Craig Peters at the 2023 Code Con­fer­ence to talk about Get­ty’s plan to get in the game… and pro­tect its IP. #Code2023 #AI #Tech­nol­o­gy

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#Get­ty #Images #CEO #Craig #Peters #plan #defend #pho­tog­ra­phy

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8 Comments 8 Comments
  • The Verge says:
    10/05/2023 at 7:30 pm

    What do you think makes an excep­tion­al photograph?

    Reply
  • Yardcore Films says:
    10/05/2023 at 7:33 pm

    You mean to pro­tect his profits 😂

    Reply
  • Ben Bronstein says:
    10/05/2023 at 7:54 pm

    Very curi­ous how this law­suit against sta­bil­i­ty / mid jour­ney plays out. Big impli­ca­tions for genAI train­ing depend­ing on the result

    Reply
  • Devin Dougherty says:
    10/05/2023 at 8:29 pm

    Get­ty Images is one of the most cor­rupt com­pa­nies and exploits its sources for images

    Reply
  • Peter Nooteboom says:
    10/06/2023 at 3:53 am

    He can’t pos­si­bly know that the mod­el is 100% inca­pable of cre­at­ing an image of Kelce and Swift (or any oth­er like­ness). What deter­mines if an image resem­bles the like­ness of a per­son is NOT a mat­ter of whether those like­ness­es were men­tion in the prompt. It is a mat­ter of whether the out­put image resem­bles that per­son or not. While the mod­el has not been trained explic­it­ly on those like­ness­es, it has learned all the com­po­nents about a per­son nec­es­sary to recre­ate such a like­ness giv­en a suf­fi­cient­ly gran­u­lar and descrip­tive prompt (or by ran­dom chance). 

    The mod­el would have no way of know­ing that such an out­put was not allowed unless it HAD been trained on those like­ness­es and was explic­it­ly told to avoid them. And if they instead were to lim­it such gran­u­lar descrip­tion to avoid recre­ation of spe­cif­ic sce­nar­ios, like­ness­es, or images, they are effec­tive­ly neu­ter­ing the whole pur­pose of hav­ing a mod­el that is sup­posed to gen­er­ate images based on your descriptions.

    Reply
  • Mark Granger says:
    10/06/2023 at 5:50 am

    One of the most indi­vid­u­al­ly empow­er­ing tech­nolo­gies that has ever been cre­at­ed is gen­er­a­tive AI. Specif­i­cal­ly, Sta­ble Dif­fu­sion allows any­one to not only cre­ate images but to train their own mod­els with any images they want. Let’s not throw that baby out with the bath­wa­ter when enact­ing laws to reg­u­late AI. Empow­er­ing indi­vid­u­als is equal­ly valu­able as pro­tect­ing copyrights.

    Reply
  • arcade15 says:
    10/07/2023 at 6:34 am

    So a locked down gen­er­a­tive AI tool, that you pay for…vs. non-locked down gen­er­a­tive AI that is / can be free? Good luck with that Get­ty lol.

    Reply
  • John Reese says:
    10/09/2023 at 7:20 pm

    If you can’t beat it, join it. Got it.

    Reply

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