I have a full time job and a growing channel with 26k subbies. There’s not a day that goes by when I don’t feel overwhelmed. You are right, Letting go of some of those arms is the right thing to do. But like you said, you first need to know which arms to cut off otherwise you’ll find yourself feeling unfulfilled with your creative space.
I thank you and think that you accurately defined the transformation required in “any” job that one undertakes in their life journey. The prospect of doing everything well is a myth and needs to be understood at the fundamental base of the journey/job. The quote, “Do what you love,” means exactly that. It’s not complicated yet we make it so. Your perspective in insights are invaluable and again, I thank you as a beginning YT content creator~
I am so worried I need 2000 watch hours and 375 subscribers by April 23, 2024 or I won’t get monetized! Do you recommend I post multiple videos per day for 60 days??? Could it work or will I kill myself for bad odds? Please answer
Burning out is part of any thriving business and being a content creator is actually a business. Scaling is part of a process of any thriving business. So just like any business, you don’t just have to focus on establishing it, you must also have the will and determination to scale it up. Here are some tips from pros and people who have failed that I have learned to avoid burn out: 1. Hire people As your brand grows, your earnings also do. Use it to hire the best and fitting people to do the hard stuff that you necessarily dont have to do by yourself: a. Editors b. A/V specialist c. Brand manager d. Social media manager e. Accountant f. Lawyer
2. Issues on creative burnout As your earnings progress, you also have the power to hire smart, creative people to think of ideas for your content that you will never be thinking of. Hire creative consultants, or make people pitch ideas for you in exchange for a monetary reward. This is what MrBeast exactly does. He hears the ideas, filters and enhances it to his own liking.
3. Invest more on your business, not yourself Being a youtuber is also being a business owner. Just because you earned a ton last month means you could waste it all on some selfish stuff. Use the money to upgrade your business, a better office, a salary raise or bonus for the best performing employees, better equipment, investing on bigger brand or product partnerships, etc.
4. Never stop motivating yourself Just because your brand got bigger doesnt mean you should stop grinding and dreaming. Most people get tired, burnt out and some wanting a new thing for their selves because they just stopped dreaming, thinking that they have already reached their goal.
4. Physical and mental health Get a lifestyle consultant. If you dont want one or cant afford one yet, make a lifestyle plan that best fits and goes along with your business. Be sure to make a schedule for gym/fitness, mind and health welness activities like yoga, sensory deprivation chamber, social, family, sports and lesiure. These things balances and takes off the stress and burnt out we get from the business. These also allows you to be more creative and enthusiastic when you go back to work.
5. No fuss, no muss Avoid all types of dramas, always be optimistic and positive towards people especially to your critics. Dont let comments and other creators take the best out of you. The more you give them attention, the more they hit on you.
6. If you really want to stop (or take a LONG rest), think 100 times. Always remember that consistency comes along with fame. Once you take a leave, expect that your audience, your earnings, your inner “fire” will surely deplete. Absence in Youtube is one of the best things you can do if you want a career suicide. If you’re ready to lose it all, the fame, the endless income and if you’re sure that you’re not going to miss and yearn for it after a few or long while, then go ahead. If its for your family, relationship, health and welness and creativity issues, then you should go back to item 4 and 5.
7. Being a succesful Youtuber, brand, business owner is not a priviledge. Either you grind for it non-stop or you lose it. The loss of one is always a gain for others. It’s literally survival of the fittest.
I have been a part of, produced and helped a lot of successful creators by the way that’s why i know these things. There’s a lot more to this topic. Hope this helps.
its very simple actually, and its true with everything about this world. You do a lot of stuff and acheive what you want, but then what?… Which is why you shouldnt be restrained in this world thats gonna end, you and everything else. But instead you should strive for the next one 🙂 . I invite you all to the religion of inner, outer, societal etc peace religion: Islam which means submitting to you All capaple All merciful creator 🙂. The only way for inner peace and true success is acheived by recharging your soul 5 times a day by getting connected with your All merciful creator
These youtubers quit because its not like any other business where u can hire someone to replace your job, they’re stuck in front of the camera because that’s what brings in the dough, its their face or personality.
As a still, young person you are, you are very mind mature. I really like your point of view… You are making great job. You are not a poser. You are just yourself. But the best one same time. Peace!
TBH reviewing products is not really creative work. Reviewing anything whether it’s food, literature or tech, is not creating, it’s reviewing what others created. So there’s no wonder it’s easier to sustain.
Forget about retirement and forget about everything else is that YouTube is changing now a lot of you making money get ready to make it much less than you ever made
I started out doing what I do as a hobby, and YouTube was a way to share my hobby with others. I try and hold true to that original objective, to enjoy my hobby. Pacing wise, I attempt to keep up a lite jog pace, but occasionally drop back to a walk or bump up to a short sprint on the treadmill. Bottom line, it’s Never about the YouTube thing for me. Channel growth or loss, income growth or loss, viewer growth or loss is a byproduct. I have found though, that the more I enjoy myself enjoying my hobby, the more things seem to work out. Maintaining joy and good pacing should, hopefully, not lead to burnout. Peace.
Hi Marques Brownlee, I am new to the World of youtube, I found your collaboration video on the help dash board, absolutely inspired me, as i did violate a regulation online. please accept my humble apologies, it i ought to have checked in with you before using your advise online.
I’d argue that a regular career can go along the same path as a creator career.
I work as an analyst, I’m a senior analyst with a couple of direct reports. I’m able to still do the part I enjoy (analysis).
My boss is like me and likes the analysis, but due to other parts of his job namely facing off to stakeholders and managing the team. He has to let us get on with the analysis now.
What you’re describing is the same in that as your grow, you need to learn when to let go and let other people be the ‘worker bees’.
Funny thing is, a LOT of jobs scale that way…the ole promoted into management thing or if you start your own biz in general from stained glass to game programming to plumbing ..oh I’m going to have to hire some help (or collaborate with a partner) oh, now I’ve got more accounts/orders, etc etc supply chain..now the orders are big enough where it’s not always running down to grab the stuff piecemeal then there’s taxes, payroll,shipping (or roll out/deployment/delivery), returns/tech support (I suppose answering fans, etc)
the details vary, but as a biz scales up there’s management overhead
Octopuses (as an English words) or Octopodes (as the Greek, ‑pi would be Latin. Octopus Greek, not Latin)
Interesting note. Octos use a ring topology to their CNS with more distributed functionality. So what it currently looks like is the ring brain handles executive function and then hands the bulk of the sensory-motor taks to each arm which operate semi-independently (in terms of task management, proprioception)
Oh boo hoo. Like everyone else doesn’t get burnt out their job. The difference is we can’t just say oh ok I’d like to quit now and take a break. Bills be damned.
I don’t get it. Just be creative and don’t do the other things. If you want to make money, it is a job. Don’t complain that you have to work for a job.
“it’s a weird video, let’s see if I put this up“ man, if mkbhd didn’t upload this, he woulda been defeating the whole purpose of the speech meaning it’s awesome that this was published
What you’re talking about is true in any type of entrepreneur venture. I am a retired PI. Same. Skilled specialist, same. Jeweler, same. Doctor, kinda the same. Landscaper, same.
You stop when you don’t love it anymore. Or when you love your growing family, and can afford it.
Thank you for taking the time to make this video and share it with us. It’s great once in a while that you let your guard down and share a piece of yourself and your thoughts with us in this way.
As a former business owner, I found your path to professional basketball analogy to be intriguing. But as an even better reference for making any business work, I found Michael Gerber’s original version of The E‑Myth to be the quintessential description of both the problem and enormous challenges of starting and growing any business in today’s world. Of all the examples that Michael uses, the one that struck me the most was about the amateur baker who made a range of excellent and popular cakes, but when she tried to turn that effort into a business, she almost destroyed her life both mentally and financially. Even though this book was written back in 1986, it is still well worth the read for any aspiring business person, including YouTube creators.
what if you just want to play games & reviews on anything can that be a full time job?
I have a full time job and a growing channel with 26k subbies. There’s not a day that goes by when I don’t feel overwhelmed. You are right, Letting go of some of those arms is the right thing to do. But like you said, you first need to know which arms to cut off otherwise you’ll find yourself feeling unfulfilled with your creative space.
🐙 Has Marcus read Remarkably Bright Creatures recently? 🐙
I thank you and think that you accurately defined the transformation required in “any” job that one undertakes in their life journey. The prospect of doing everything well is a myth and needs to be understood at the fundamental base of the journey/job. The quote, “Do what you love,” means exactly that. It’s not complicated yet we make it so. Your perspective in insights are invaluable and again, I thank you as a beginning YT content creator~
Maybe, instead of saying “retired,” we should refer to these YouTube faces as having regenerated.
🔴Now now now let’s not start making irrational decisions everyone🔴
I am so worried I need 2000 watch hours and 375 subscribers by April 23, 2024 or I won’t get monetized! Do you recommend I post multiple videos per day for 60 days??? Could it work or will I kill myself for bad odds? Please answer
Thanks for sharing
Burning out is part of any thriving business and being a content creator is actually a business. Scaling is part of a process of any thriving business. So just like any business, you don’t just have to focus on establishing it, you must also have the will and determination to scale it up.
Here are some tips from pros and people who have failed that I have learned to avoid burn out:
1. Hire people
As your brand grows, your earnings also do. Use it to hire the best and fitting people to do the hard stuff that you necessarily dont have to do by yourself:
a. Editors
b. A/V specialist
c. Brand manager
d. Social media manager
e. Accountant
f. Lawyer
2. Issues on creative burnout
As your earnings progress, you also have the power to hire smart, creative people to think of ideas for your content that you will never be thinking of. Hire creative consultants, or make people pitch ideas for you in exchange for a monetary reward. This is what MrBeast exactly does. He hears the ideas, filters and enhances it to his own liking.
3. Invest more on your business, not yourself
Being a youtuber is also being a business owner. Just because you earned a ton last month means you could waste it all on some selfish stuff. Use the money to upgrade your business, a better office, a salary raise or bonus for the best performing employees, better equipment, investing on bigger brand or product partnerships, etc.
4. Never stop motivating yourself
Just because your brand got bigger doesnt mean you should stop grinding and dreaming. Most people get tired, burnt out and some wanting a new thing for their selves because they just stopped dreaming, thinking that they have already reached their goal.
4. Physical and mental health
Get a lifestyle consultant. If you dont want one or cant afford one yet, make a lifestyle plan that best fits and goes along with your business. Be sure to make a schedule for gym/fitness, mind and health welness activities like yoga, sensory deprivation chamber, social, family, sports and lesiure. These things balances and takes off the stress and burnt out we get from the business. These also allows you to be more creative and enthusiastic when you go back to work.
5. No fuss, no muss
Avoid all types of dramas, always be optimistic and positive towards people especially to your critics. Dont let comments and other creators take the best out of you. The more you give them attention, the more they hit on you.
6. If you really want to stop (or take a LONG rest), think 100 times.
Always remember that consistency comes along with fame. Once you take a leave, expect that your audience, your earnings, your inner “fire” will surely deplete. Absence in Youtube is one of the best things you can do if you want a career suicide. If you’re ready to lose it all, the fame, the endless income and if you’re sure that you’re not going to miss and yearn for it after a few or long while, then go ahead. If its for your family, relationship, health and welness and creativity issues, then you should go back to item 4 and 5.
7. Being a succesful Youtuber, brand, business owner is not a priviledge. Either you grind for it non-stop or you lose it. The loss of one is always a gain for others. It’s literally survival of the fittest.
I have been a part of, produced and helped a lot of successful creators by the way that’s why i know these things. There’s a lot more to this topic. Hope this helps.
its very simple actually, and its true with everything about this world. You do a lot of stuff and acheive what you want, but then what?… Which is why you shouldnt be restrained in this world thats gonna end, you and everything else. But instead you should strive for the next one 🙂 . I invite you all to the religion of inner, outer, societal etc peace religion: Islam which means submitting to you All capaple All merciful creator 🙂. The only way for inner peace and true success is acheived by recharging your soul 5 times a day by getting connected with your All merciful creator
These youtubers quit because its not like any other business where u can hire someone to replace your job, they’re stuck in front of the camera because that’s what brings in the dough, its their face or personality.
OCTOPUS 🐙🐙🐙🐙🐙🐙
As a still, young person you are, you are very mind mature. I really like your point of view… You are making great job. You are not a poser. You are just yourself. But the best one same time. Peace!
X is probably the way to go. Less chance of being demonised for failing to follow the “approved” narrative.
11:21 this this this
TBH reviewing products is not really creative work. Reviewing anything whether it’s food, literature or tech, is not creating, it’s reviewing what others created. So there’s no wonder it’s easier to sustain.
Why don’t you hire a producer to manage the team and you can focus on being creative?
An octopus arm will regenerate.
Forget about retirement and forget about everything else is that YouTube is changing now a lot of you making money get ready to make it much less than you ever made
Excellent advice, Marques. If all YouTubers can glean wisdom from these words.
bottom line, just be creative and do what you love without be concern at the beginning whether you make money or not.….good video
I started out doing what I do as a hobby, and YouTube was a way to share my hobby with others. I try and hold true to that original objective, to enjoy my hobby. Pacing wise, I attempt to keep up a lite jog pace, but occasionally drop back to a walk or bump up to a short sprint on the treadmill. Bottom line, it’s Never about the YouTube thing for me. Channel growth or loss, income growth or loss, viewer growth or loss is a byproduct. I have found though, that the more I enjoy myself enjoying my hobby, the more things seem to work out. Maintaining joy and good pacing should, hopefully, not lead to burnout. Peace.
I am just starting YouTube 🥺
Hi Marques Brownlee, I am new to the World of youtube, I found your collaboration video on the help dash board, absolutely inspired me, as i did violate a regulation online. please accept my humble apologies, it i ought to have checked in with you before using your advise online.
I’d argue that a regular career can go along the same path as a creator career.
I work as an analyst, I’m a senior analyst with a couple of direct reports. I’m able to still do the part I enjoy (analysis).
My boss is like me and likes the analysis, but due to other parts of his job namely facing off to stakeholders and managing the team. He has to let us get on with the analysis now.
What you’re describing is the same in that as your grow, you need to learn when to let go and let other people be the ‘worker bees’.
alle nicht mehr belastbar
Funny thing is, a LOT of jobs scale that way…the ole promoted into management thing
or if you start your own biz in general from stained glass to game programming to plumbing ..oh I’m going to have to hire some help (or collaborate with a partner) oh, now I’ve got more accounts/orders, etc etc
supply chain..now the orders are big enough where it’s not always running down to grab the stuff piecemeal
then there’s taxes, payroll,shipping (or roll out/deployment/delivery), returns/tech support (I suppose answering fans, etc)
the details vary, but as a biz scales up there’s management overhead
Octopuses (as an English words) or Octopodes (as the Greek, ‑pi would be Latin. Octopus Greek, not Latin)
Interesting note. Octos use a ring topology to their CNS with more distributed functionality.
So what it currently looks like is the ring brain handles executive function and then hands the bulk of the sensory-motor taks to each arm which operate semi-independently (in terms of task management, proprioception)
Oh boo hoo. Like everyone else doesn’t get burnt out their job. The difference is we can’t just say oh ok I’d like to quit now and take a break. Bills be damned.
Thr answer is to get a ceo. That is the job of a ceo
Youtuber: “I’m quiting”, next week proceeds to publish 10 more videos… Just another clickbate trending…
Imagine having a TV station and getting free programs from creators! , the station makes all the $ and the creators get likes and comments!!!
I don’t get it. Just be creative and don’t do the other things. If you want to make money, it is a job. Don’t complain that you have to work for a job.
I love this vid…full of gems. Thanks MKBHD.
How do you do it? I wanna quit my YouTube channel.
Very wise.
Read the e‑myth.
“it’s a weird video, let’s see if I put this up“
man, if mkbhd didn’t upload this, he woulda been defeating the whole purpose of the speech
meaning it’s awesome that this was published
Can I ask, do you have a personal assistant or you do a lot of tasks yourself
Excellent strategy video.
What you’re talking about is true in any type of entrepreneur venture. I am a retired PI. Same. Skilled specialist, same. Jeweler, same. Doctor, kinda the same. Landscaper, same.
You stop when you don’t love it anymore. Or when you love your growing family, and can afford it.
Tl!dr are you quitting?
Thank you for taking the time to make this video and share it with us. It’s great once in a while that you let your guard down and share a piece of yourself and your thoughts with us in this way.
I wish when youtubers quit, they took all of their promotional content with them. None of them will be missed.
As a former business owner, I found your path to professional basketball analogy to be intriguing. But as an even better reference for making any business work, I found Michael Gerber’s original version of The E‑Myth to be the quintessential description of both the problem and enormous challenges of starting and growing any business in today’s world. Of all the examples that Michael uses, the one that struck me the most was about the amateur baker who made a range of excellent and popular cakes, but when she tried to turn that effort into a business, she almost destroyed her life both mentally and financially. Even though this book was written back in 1986, it is still well worth the read for any aspiring business person, including YouTube creators.
Man I remember those old bedroom phone reviews from way back. Hope you dont burn out too.